Saturday, April 25, 2009

Unemployed?

The other day, I was listening to the laments of my 80+ Grandma Nell about her morning paper delivery being canceled (The Tennessean, bad move on their part btw on totally canceling Franklin County delivery). For someone who has gotten the morning paper for 50+ years, this was a huge big deal in her quality of life. If Grandpa Mose were still alive, there would have been hell to pay.

Being the ever-thinking entrepreneur, I immediately thought that situation was a prime opportunity for someone to come in an offer paper delivery for a fee. You have a captive, established market who was already paying for the service, you have the product ready to deliver, the only thing you needed to do was set-up the mechanisms to make it happen. Kinda brainless actually. If I didn't already have 5 jobs, I would do it.

There is always a way to make a living in any economy. You just have to get out there and find opportunities and make it happen. Surely, we haven't lost that much of our good ole American ingenuity.

Here is a great article for those thinking about jumping into the self-employed genre (willingly or unwillingly).

I accepted a severance package from my employer because I've always wanted to be self-employed. My problem is I'm not sure if the work I did for the past 30 years translates to private enterprise. With the economy the way it is, is this a bad time to start a business? In what industry will I find the greatest profits?

It depends on what your interests and skills are. What do you enjoy doing? Would anyone pay you to do that? What does the marketplace need right now, and how does that relate to what you're passionate about?

Keep these five tips in mind:

1. Remember, baby boomers are the largest generation on the planet, and they have money. They are at the prime of their lives and do not anticipate sitting in a rocking chair. Although the present economic decline may affect their portfolios, this means only that they may postpone retirement. However, they remain more affluent than past generations at their age. They need financial planning, health care and help traveling. Consider providing it.

2. Because many boomers will continue to work as long as possible, they also need help caring for their aging parents. At the same time, more elderly citizens want to remain at home. Senior services companies offer clients help such as making medical appointments, providing transportation, shopping for groceries, and taking care of banking and other financial needs.

3. Going green is hip, smart and part of a $209 billion-a-year industry. Marketing and installing solar panels is one way to tap into that trend and earn a living on your own.

4. If gadgets or electronics are your strong suits, consider a second life as a technology consultant. All businesses have computers and need someone to help keep them humming. So, why not earn money from those technical talents?

5. Finally, a sector that has gotten a boost from the federal stimulus bill is construction. Tennessee is scheduled to get millions of dollars, much of which will go to private industry to create construction jobs. An additional $150 billion is in the bill to repair or replace states' crumbling infrastructure, which includes bridges, highways, roads, public transportation and water projects. Private enterprise will play a role. Maybe you could, too.

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